This one is signed, which tells you it is a statement of principle rather than a product launch. Founder William E. Low uses a full page to argue that the honest measure of a cable company is the care it puts into its least expensive products.
From the advertisement
While all manufacturers can offer $49 interconnect cables – it is all too unusual that we take our most modest products 100% as seriously as every other product we make. Their performance proves it.
We believe AudioQuest’s capabilities and credibility are best established by how much we can do for less. Of course, we hope they will whet the appetite for even higher-performance models later.
It is a useful frame when you are choosing a cable. The entry models are not a different company’s work rebadged, and they are not an afterthought. They are the same design thinking with fewer resources applied to it, which is exactly why stepping up the range tends to produce a consistent rather than an erratic change in character.
The AudioQuest analog interconnects we carry, from the affordable end upward:
- AudioQuest Evergreen RCA
- AudioQuest Big Sur RCA
- AudioQuest Chicago RCA
- AudioQuest Golden Gate RCA
- AudioQuest Red River RCA
- AudioQuest MacKenzie RCA
- AudioQuest Yukon RCA
- AudioQuest Black Beauty RCA
- AudioQuest Pegasus RCA
Artwork and advertising copy are AudioQuest's, reproduced from the marketing assets AudioQuest supplies to its dealers. Any figures printed in the artwork are AudioQuest's own at the time the ad ran and are not a current price quote. All Elite Audio is an authorized AudioQuest dealer.